Commercial Services
TrainEEAST aims to have a positive impact on our communities by reinvesting all profits into the East of England Ambulance Service to support NHS innovations

Mission: Generating Income, Investing in Innovation
Our mission is geared towards positioning the East of England Ambulance Service NHS Trust (EEAST) as a leading national health innovator by sponsoring impactful projects that enhance outcomes for our patients and communities, while also delivering social value through our partnerships.
To achieve this, we adhere to the following underpinning principles:
innovation
partnership
positive change
knowledge
01
Revenue Generation:
All profitable income generated is reinvested into our commercial fund, which supports innovative initiatives across EEAST. This direct investment has a tangible impact on your communities.
02
Partnership Working:
Our focus is on providing innovative and high-quality services that meet your business needs while simultaneously creating social value within our partnerships. Collaboration is key to our success.
03
Service Provision:
We strive to deliver innovative and customer-focused services to both NHS and commercial businesses, aiming to improve overall experiences and outcomes.
04
Sharing Best Practice:
As a connected entity within the national NHS Trust network, The National Performance Advisory Group actively facilitate the sharing of best practices. By doing so, we contribute to the improvement of health equality and foster a culture of innovation.
05
Outsourced Contact Centre:
CallEEAST offers NHS Trusts and commercial organisations a large range of contact centre services, such as Inbound Call Handling and Virtual Receptionists. All profits are reinvested back into the East of England Ambulance Service NHS Trust to enhance patient outcomes.
